Reducing Prejudice

A critical evaluation of attempts to reduce preconceived notion. This essay go away critically evaluate, with the exercising of recent examples, the attempts to reduce preconceived idea finished mental theories and explanations. Concentrating on the methods used by the media, integrity and education. Prejudice is an attitude, unremarkably negative, towards the members of some throng, based solely on their membership of that group (Baron and Bryne 1991) prejudice can be in the form of racism, sexism, ageism, sizeism and legion(predicate) more. Discrimination contains three main components; cognitive, affective and behavioural. Allport believes that in that respect ar five varying degrees in which discrimination against others is displayed; these ar through hostile talk, avoidance, exclusion, physical attack and extermination. The media attempts to reduce prejudice externally through persuasive communication the aim of which is to taste and stir the attitudes to whic h people baffle learnt. The main ways in which the media puts send on these ideas are through un-prejudice balanced reporting, the use of positive percentage models, which help to break stomps, for example if someone has a involve of all black people as being unlettered then a black individual with a high school status, such as a black politician will help to break the stereo type.

The media also helps to provide interlocutor with minority groups, such as black people, old people, women and the disabled. The media uses policy-making correctness and correct wording, for example, constabulary person, so as non to allow the attachm ent of a stereotype to emerge. The messages ! portrayed by the media are either in an inherent way, allowing people to take about and take in what they have seen or heard, or an explicit way, which gives a direct message. McGuire, (1968) believes that the unspoken messages may be more effective if the recipient is equal of and likely to draw... If you essential to get a full essay, hostel it on our website: BestEssayCheap.com

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